by Alyssa Craft | Jan 13, 2015 | Uncategorized
If you would like to have an email marketing list but not sure where to start, or it isn’t growing as fast as you’d like, or even have one that you’re happy with but looking for new ways to build it, then you are in luck. Today we will be sharing three tips on how to grow your email list. Follow along in the video, but if you aren’t a video fan, the transcription (more or less) is below and you can read that as well. Enjoy! How to Grow Your Email List Transcription Hey guys this is Alyssa with Bright Mind Marketing and today I’d like to talk a bit about email lists and a few ways on how you might go about growing it. First off, why might you want an email list in the first place? It gives you permission to bulk-email people. No spam, just useful stuff of course. People check their email often and every email should get delivered. If you’re currently marketing on social media, then you can’t guarantee everyone see whatever you’re promoting You OWN this list. If you have all your subscribers strictly on Facebook, then what happens if Facebook pulls the plug? Bye bye subscribers! Today I’d like to share 3 tips on how to grow your email list, but don’t use these tips for evil, only use them for good. Okay? Promise? Let’s get started. 1. Ask people It may sound silly, but sometimes all you need to do is ask people. Just say “Hey, do you receive my newsletter? Would you like to?” Let them know you’ll be...
by Alyssa Craft | Jul 8, 2014 | Uncategorized
If you use email for your business (and chances are, you do… a lot), then you may be missing out on a free marketing opportunity: your professional email signature. Many business owners have a lot to worry about and may think “if it isn’t broken, then don’t fix it.” With this mindset, email signatures are often an afterthought. We’ll let you in on a little secret. You can set up a custom-branded and professional-looking email signature in minutes that will not only look good, but can help achieve your marketing goals. The tool that lets you do this is called WiseStamp, and you can set it up in just three easy steps. What is WiseStamp? WiseStamp is an add-on for Internet Explorer, Firefox or Chrome that lets you create awesome, custom-branded email signatures with the click of a button. Here are some examples of what my email signature could look like. How to Create a Professional Email Signature 1. Install WiseStamp for Gmail Go to WiseStamp and create a new account. You must use Gmail for this to work. There are probably other solutions for you if you do not use Gmail, or you can even try to create one on your own. 2. Create a signature Once you sign up, you can create a signature with your contact information, logo or picture, and other cool things. You can also change the layout template for the signature. Contact Information Fill out the personal or business details you would like them to appear in the signature. For simplicity, you may not want to include every conceivable way to contact you. Do what makes sense for your business. Logo or Picture Pick a picture such as...
